Your users are in Kigali. Your servers are in Frankfurt.
Every tap leaves the continent, crosses two seas and comes back. Your customers feel it as a pause they cannot name.
Every request pays a 6,400 km tax.
Checkout pages hang. Video calls stutter. Mobile money callbacks time out right when the payment matters.
And the bill arrives in dollars.
Card-only billing, FX that moves every month, and support that sleeps while your team is awake.